About us

Our mission is to transform the world of food by offer healthy, plant-based foods at a reasonable price.  Almost everything is made from scratch and we try to buy local and organic whenever possible.   We offer many gf and sf dishes for those with restricted diets.  We compost and/or recycle over 97% of our waste and all of our to-go containers are compostable. 

Counter Culture's vision is inspired by and ethos that includes a desire to promote healthy living, a devotion to protecting the environment, 

a heartfelt concern for animal welfare and a commitment to community participation.

Energizing tomorrow, guiding a healthier road ahead.

Our values:

Feed the planet.

Better food comes from a healthy planet, and we do our part.

Be flexible and make change work.

Do the right thing.

Put safety and integrity at the forefront of everything we do.

Empower each other and win as a team.

Our Pledge

We’ll do our part to promote equality, celebrate diversity, dismantle systemic racism, and support justice – from the inside out.

Supporting impacted Austin communities directly through our pay it forward food donation program.

We oppose racism - of any kind - and stand in solidarity with black communities and others who have been historically and continue to be under-represented and whose access to democracy has not been equal. Diversity and Inclusion are very much a core tenet of Counter Culture Restaurant.

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2908 Fruth Street
Austin, TX


Now open 7 days a week.
5pm to 10pm.